I’m Ombeline — a bilingual Senior Designer & Art Director based in British Columbia.
I’ve spent more than twelve years working across France and Canada, in agencies, in-house teams and independently. That experience has taught me to look beyond the deliverable and understand what sits behind it: the organization, its audience, its positioning, the message and the people who will ultimately need to use the work.
I’m usually involved somewhere between strategy and execution. I work with strategists, copywriters, developers and internal teams to turn that thinking into a creative concept, then build the visual system that carries it across digital and physical applications.
Sometimes that means creating something from the ground up. Other times, it means working within an existing identity, understanding what is already there and finding the right way to strengthen or extend it.
My experience spans energy, government, tourism, technology, community organizations and growing businesses in different environments, but often with the same need for a clear idea and a system that holds together.
+10
Years
Experience across agency, in-house and independent environments in France and Canada, working with organizations across very different sectors and levels of complexity.
Bilingual — English / French
Able to work, present and collaborate across English- and French-speaking teams, clients and audiences.
Strategy → Concept → System
I connect the thinking behind a project with how it ultimately looks, feels and works — defining the creative direction and building the system that supports it.
Digital + Physical
Equally comfortable designing for screens and physical applications, with the same attention to hierarchy, storytelling and consistency across both.
” Yoga is a big part of my routine, along with spending time outdoors: hiking, skiing, biking, camping and exploring new places. I’m naturally drawn to movement, nature and travel, and that often connects with the kinds of projects I enjoy working on, especially around tourism, place, community and the environment. “
Whether you’re looking for a Senior Designer or Art Director, starting a new project, or strengthening an existing system, tell me a little about what you’re working on and what you need. I work in English and French.
